Tag Archives: Unboxing

Zuru’s Vlad & Niki Superhero Surprise lands in the UK this May

Zuru has lifted the lid on a new raft of unboxing experiences inspired by and based on the internet sensations, Vlad and Niki. The new Vlad & Niki Superhero Surprise range is scheduled to land at retailers from May this year. Recognised as one of the biggest YouTube channels in …

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MGA Entertainment launches LOL Surprise Dance Dance Dance series

MGA Entertainment has detailed the launch of its newest LOL Surprise brand extension, with the arrival of LOL Surprise Dance Dance Dance featuring a new range of characters, new fashions, and unique dance moves that kids can unbox, collect, learn, and then remix. The new line includes the LOL Surprise …

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Spin Master lifts the lid on Present Puppies, a surprise toy that unboxes itself

Spin Master has lifted the lid on its newest toy brand, Present Pets Puppies, a range of interactive pets that actually unbox themselves – taking the current toy trend to a whole new level. Anticipation is building for the line that has already been tipped as one of the top …

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Mattel’s iconic Barbie makes play for surprise unboxing space with Colour Reveal

Mattel’s iconic fashion doll brand, Barbie, is making a play for the surprise unboxing scene with the launch of a new take on the space – Colour Reveal. Through the new launch, the brand is looking to utilise its over 60 year heritage of innovating in the fashion doll sector …

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MGA Entertainment takes unboxing up a gear with Na! Na! Na! Surprise

MGA Entertainment has detailed its latest launch to take on the collectables space, combining its hit lines LOL Surprise and Rainbow Surprise to introduce the new Na! Na! Na! Surprise. Not content with pioneering in the unboxing trend as it is, MGA has stepped up its game as new line …

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Character Options takes its brands to UK’s YouTubers with Character Kidz launch

Character Options is taking its brands directly to the UK’s wealth of up and coming YouTubers with the launch of its first Character Kidz Show, an event delivering a carnival of filming opportunities for those plugged in to the social media space. Character Kidz will take place in central London …

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