Tag Archives: ViacomCBS

Garfield and Odie mosey into the plush aisles through Dan Dee and ViacomCBS partnership

Garfield is moseying into the plush aisles of retailers across the globe, thanks to a new partnership between Dan Dee International and ViacomCBS Consumer Products. The new global licensing agreement will see a selection of Garfield and Odie plush products land at retailers worldwide with a range spanning everyday, seasonal, …

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Nickelodeon launches Avatar Studios to for new Avatar: The Last Airbender and The Legend of Korra content

Nickelodeon has detailed the launch of Avatar Studios, a newly formed division designed to create new animated series and movies based on the Avatar: The Last Airbender and The Legend of Korra. New, original content will bow on platforms including Paramount+, ViacomCBS’s own subscription video-on-demand service, as well as on …

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Melissa & Doug | “We’re hitting a sweet spot with consumers right now”

Last year, and in the weeks that followed its ‘biggest push into the licensing space to date’ through a partnership with ViacomCBS’ PAW Patrol and Blues Clues brands, the global toy maker Melissa & Doug expressed its plans to evaluate licensing “as an area to grow its reach.” The move …

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Blue’s Clues & You details new UK partners following ‘overwhelming demand for toys and products’

With a master toy line already in the works from the global toy company, Just Play, Nick Jr’s hit pre-school series Blue’s Clues & You has now confirmed a raft of UK partners that include Kids Designs, Imagine8, and Kimm & Miller. The news of the latest signings was announced …

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ViacomCBS to sponsor Festival of Licensing’s Community & Wellness track with yoga and and MTV workout

If you thought that the all-virtual nature of this year’s Festival of Licensing meant simply sitting in front of a computer screen, you’d better think again, because ViacomCBS  – sponsors of the event’s Community and Wellbeing programme – is challenging you to don the yoga pants, dig-out the neon headbands, …

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Sambro partners with ViacomCBS and Pinkfong to launch Baby Shark arts & crafts and outdoor lines

Sambro International has detailed its new partnership with ViacomCBS Consumer Products and Pinkfong to produce and launch a range of children’s arts and crafts, novelty, and outdoor products inspired by the Baby Shark brand. The new range will include painting sets, doughs, and inflatable play products, and is scheduled to …

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Teenage Mutant Ninja Turtles lands CG cinematic reboot with Seth Rogen producing

Teenage Mutant Ninja Turtles is in for a CG animated cinematic reboot, courtesy of Point Grey Pictures and Nickelodeon, with Hollywood’s Seth Rogen among the new feature film’s producers. Distributed by Paramount Pictures, the feature film will be Nickelodeon Animation Studio’s first CG theatrical production, and will be overseen by …

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Magic Light, ViacomCBS, and Sky in production on new pre-school series Pip and Posy

The multiple Oscar-nominated Magic Light Pictures is to produce a new CG animated series called Pip and Posy, based on the Nosy Crow story book series from author Camilla Reid and illustrator, Axel Scheffler. The series will have the added weight of a first time co-production partnership between ViacomCBS and …

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