The São Paulo burger restaurant Patties partnered with Ri Happy to launch a line of LEGO-type building blocks toys.
The toys come together with the Patties Box snack in the “everyone’s meal” style, a kind of “happy snack” for all ages, including adults.
There are three assembly kits inspired by the burger restaurant itself: a Kombi-style van, a tray with burgers and fries and a snack bar with a “little door” style Coca-Cola machine. In this first batch, 20,000 toys were produced.
Each collectible building toy costs R$49.50 together with the Patties Box combo (you can choose the model) or R$22 separately without the sandwich. The launch is October 24, 2024 and the store accepts orders via iFood. It’s a shame that there are only Patties restaurants in São Paulo, the capital.
See other building block kits here on the Toy Blog.
Via Patties Instagram and Mundo do Marketing.
Source: https://blogdebrinquedo.com.br/2024/10/kits-de-blocos-de-montar-da-hamburgueria-patties/