Ubisoft blame bad phase of Star Wars brand for poor outlaw performance

Before Assassin’s Creed ShadowsUbisoft bet high on the development of games based on two major IPs of entertainment: Avatar e Star Wars. However, both titles ended up falling short of the expected success.

Star Wars Outlaws He had a warm reception from the media and players, and did not meet the company’s sales expectations. Still, Ubisoft CEO Yves Guillemot does not seem to attribute the performance below expected to the quality of the game, but to the current phase of the brand Star Wars.

During a recent meeting with shareholders, when asked about the performance of OutlawsGuillemot stated that IP would not be living its best moment: “Outlaws was launched at a time when the brand to which it belonged was going through a troubled phase”he commented.

The executive did not mention the quality of the game or technical problems. For him, the weak reception is due to the public’s lack of interest in the franchise than to game -related problems. However, players on social networks were quick to counter the statement, noting that Respawn’s Star Wars Jedi series has received a very positive reception from the community in recent years.

And you, do you agree with the CEO’s opinion? Share with us in the comments!

Fonte: GameReactor