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iGen welcomes new insight assistant

iGen has detailed a raft of new team changes.

The firm has welcomed a new insight assistant in William Brown.

Brown joins as a recent Psychology graduate from University of Bath, and has had work experience at creative agencies Iris and Alexander Mann. As part of his studies, Brown co-authored a paper exploring the negative effects that media exposure can have on attitudes towards a number of minority groups.

"I am very excited to be a part of this growing agency," said Brown. "I’m looking forward to carrying out innovative research, as well as learning from the highly-experienced and reputable team."

Elsewhere, former insight manager Claire Milner has been appointed associate director for iGen Insight.

"This promotion builds on iGen’s continued success and underpins Claire’s senior role within the iGen family, as both our quantitative specialist but also in supporting new business growth."

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